Acuity, "One year after launch, Eyes-Road takes stock of the Sell-Out service"
Since 2002, the Eyes-Road European Economic Interest Group has been working to facilitate the electronic data interchange (EDI) between the different actors in your sector.
Convinced of the the need to optimize, organize and implement electronic document exchanges between manufacturers and distributors, the platform developed by Eyes-Road has ensured these transactions, safely.
When Silmo 2018, which took place from 28 September to 1 October, the EEIG presented its results at a press conference.
" 11,000 opticians have joined the platform this year. Among them, 1/3 regularly download the catalogs and place orders, 1/3 only consult the catalogs without placing an order and the last third do nothing, "said Philippe Cellier, CEO of Eyes-Road, recalling that the first ambition of the EEIG is to develop the use of EDI.
The Director General also highlighted the advantage that the platform could represent at the dawn of the standard offering opticians a traceability of products.
Philippe Cellier has finally returned to the service of sell-out that allows manufacturers to be informed of sales by an optician. A service offered by Eyes-Road since last year and that the platform intends to develop. " These exchanges of information make it possible to adapt products to the market. With these data, we have the opportunity to identify the most purchased models. It is a service that optimizes the production of suppliers and not a control of the opticians ' stocks . "
At this conference, 2 employees of the Charmant group were present to testify to their practice of sell-out. For Nicolas Riou, coordinator of the operational units, " this service makes it possible to establish orders quickly and in a secure way because they transit directly from the industrialist to the optician, which reduces the seizure errors ". Laurent Boussion, commercial director, specifies that at Charmant, the automatic restocking constitutes 15% of the activity of the group in France and that it concerns 650 to 700 points of sale.
Article published on www.acuite.fr October 12, 2018.