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Anti light blue concepts at opticians

15 avril 2016
Reading time : 2 minutes

The facts are there, today we spend a lot of our days in front of screens, whether for professional or personal reasons . This use raises a new problem against which many people want to protect themselves: overexposure to blue light . The solution? Anti blue light filters! What is blue light? The blue light, […]

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Boost in-store sales with a Web to Store app

31 mars 2016
Reading time : 2 minutes

In recent years, we have seen the emergence of online commerce, across all fields … Often seen as an enemy of traditional trade, we will show you today that this is not necessarily true , thanks to Web to Store applications! The Web to store application, what is it? This is simply the link between […]

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Hearing aids in store: how are we doing?

14 mars 2016
Reading time : 2 minutes

March 10th was the 19th National Day of Hearing. The perfect opportunity to ask the question of extending the offer of its optical shop to hearing aids or not! Hearing instruments have long been used in hearing-related brands, but in recent years this promising market has appeared in a number of optical shops. Market bearer […]

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Become an optician: what training?

29 février 2016
Reading time : 2 minutes

School training to become an optician is quite short: in 2 years after baccalaureate, the young graduate is ready to enter the job market. Today we make a point on training to practice the profession of optician eyewear. The BTS: 2 years to become an optician The BTS optician lunetier is the precious sesame to […]

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MOF Lunetier, a competition of excellence

11 décembre 2015
Reading time : 2 minutes

As in all disciplines, eyewear also have their MOF (Best Workers of France) … Focus on this training and this competition ultra professional! The title of MOF Lunetier The MOF Lunetiers Association [/ caption] This title is awarded after a competition, marking both personal achievement and peer recognition . It is obviously a more commercial […]

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