Optique Mag, "Eyes-Road continues its development"
Article published in Optique Mag of November 2017.
The EEIG (European Economic Interest Grouping) celebrates, this year, its 15 years. It continues to innovate with the launch of a new service that should delight industrialists and opticians.
Eyes-Road has always sought to facilitate electronic data interchange in our sector. From its secure platform, industrialists and opticians communicate and exchange catalogs, orders, delivery notes and invoices. Opticians and manufacturers have, in recent years, expressed their desire to share the actual sales information in order to better identify trends and increase the production of some highly demanded products. Always attentive to the needs of its members and users, the Groupement has launched at the Silmo a new service, the Sell Out that allows this exchange on sales.
Moreover, Eyes-Road always bet on its connected trainings intended in particular for the new users of the "Liberté" , "Liberté +" and "Autonomie" offers . The Groupement also communicates its actions through its blog and quarterly newsletters to 8,000 opticians and 1,500 people at industrial, central purchasing, signage, software companies and distributors. The EEIG now has 88 members and 58 customers of the "Freedom" and "Freedom +" offers . More than 10 million order transactions have passed through the platform in the last 12 months and nearly 11,500 opticians are connected to it.