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Traditionally, the job of optician is done in a physical shop, in contact with customers. Real ophthalmologist relay, the optician welcomes, advises and orients on the frames or the treatment of the glasses in order to deliver the pair most adapted to the customer's needs. Today, this traditional vision of the optician profession is changing. […]

Eyewear does not escape the current global desire to be part of an eco-responsible approach. The idea is to move towards cleaner production and seek to free themselves from petro-sourced materials. To illustrate this fair and sustainable trend, we have identified 3 French brands that are distinguished by their innovative and eco-friendly frames and have […]

As in all disciplines, eyewear also have their MOF (Best Workers of France) … Focus on this training and this competition ultra professional! The title of MOF Lunetier The MOF Lunetiers Association [/ caption] This title is awarded after a competition, marking both personal achievement and peer recognition . It is obviously a more commercial […]

As we have seen with SILMO , the optical sector is still evolving, whether through new business models or technological advances. Focus on 3 optical brands with innovative concepts. Evioo This Grenoble-based start-up, launched in 2009 by Philippe Varnier, proposes the association of e-commerce with opticians and physical shops , which is for them one […]