Blog

Every October, shop windows are adorned in pink: opticians' shops are no exception. It's not just a seasonal decoration, but a genuine act of solidarity within the industry… Here are the initiatives that stood out to us among those undertaken by eyewear professionals in 2026: we explore the campaigns currently underway, and the little-known link […]

We spend our days correcting, measuring, and fitting eyes without ever truly appreciating their beauty… Yet, the eye is unique like a fingerprint, luminous like a miniature planet, still imbued with everything that medicine cannot measure. And artists have understood this for a long time! What's new is that this fascination is translating into concrete […]

In 2024, facial recognition was still a topic of debate in think tanks and law schools. By September 2026, it's hanging on the noses of millions of people in the form of a pair of Ray-Ban sunglasses. Meanwhile, researchers resign from Anthropic, publicly declaring that humanity could become extinct because of AI. It would seem […]

Every year in many parts of the world (India, USA, Australia, UK, Canada, etc.), September marks a key moment for eye health: Myopia Action Month , an international initiative launched by Myopia Profile. This platform, founded by Kate Gifford, PhD, an Australian myopia specialist, is supported by major players in the sector: CooperVision, EssilorLuxottica, Johnson […]

What if your contact lenses could treat certain mental illnesses like depression? The idea seems far-fetched—and yet, it is now based on scientific results published in a leading international journal. In May 2026, a team of Korean researchers presented a contact lens capable of stimulating brain circuits involved in depression, without medication, surgery, or hospitalization. […]