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Instagram: the eldorado for eyewear

12 septembre 2019

If it's been around for a few years now, Instagram may be the social network that has evolved the most in recent months. What is more to prove in any case is its incredible propensity to become the number one network , all categories combined. A boon for the optics-eyewear sector . Yes, Instagram is […]

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Opticians: how to advise children in the shop?

30 août 2019

With the constant evolution of myopia in particular, the need for glasses intervenes more and more early. Younger, the need to renew equipment is also stronger, because the view changes rapidly. This is how the child has become a target of choice, as well as parents, to be satisfied. The child at the optician: more […]

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Optical Standards: How to navigate?

22 août 2019

Standards are sets of technical rules and criteria that define a type of object, a product, or a process. All industries or products of commerce are subject to it, so of course also applies to optical products . These standards are all the more stringent as they concern, in this case, medical devices or protection […]

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Optics in Pharmacy: an Ineluctable Mutation?

12 août 2019

For decades, before becoming independent, opticians were in pharmacies . Indeed, the wearing of glasses was then exclusively a medical device , not yet a fashion accessory ( read our record on the glasses through the ages ). Today, there are more and more corners of correction mounts in pharmacies. So, is this return to […]

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Artificial Intelligence: optical devices closer to us

31 juillet 2019

Technology allows you to fine tune customization. Customization , modeling or 3D printing , many innovations are beautiful promises for the future of the optical sector . But if there is one that pushes customization to its maximum, it is artificial intelligence . Long described in fiction as a disease of the future, today it […]

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