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How to make your clients aware of glaucoma screening?

14 avril 2018
Reading time : 3 minutes

Did you know that glaucoma was the leading cause of total blindness and that it now affects 1 million people in France? However, 400 000 French would be reached without knowing it! Considered a "silent" disease, glaucoma is easily detected by rapid and painless examination. Age, family history … learn about risk factors to better […]

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Contact Lenses: How to advise your customers?

29 mars 2018
Reading time : 2 minutes

Less cumbersome than glasses, contact lenses are becoming more and more popular with customers! But not everyone has the same knowledge of contact and many of them may feel lost when making their choice. We give you some tips to guide them. Contactology: many benefits The number of contact lens wearers is increasing because they […]

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Industrial optics: why offer a press area on your website?

19 février 2018
Reading time : 2 minutes

A real showcase for your business, your website is full of information dedicated to your customers, but have you thought about those for journalists? Your site will be the first media consulted by them when they want to learn about your offer. As the optical market is a vector of innovation and highly competitive, it […]

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Optician: how to display your prices in store?

1 février 2018
Reading time : 3 minutes

Optics professionals, do you know what are the rules for displaying your prices in stores? Apart from certain sectors such as public transport, taxis or books, all stores are subject to the same rules. Check that you are in compliance with this article! Price Display: Regulation In optical shops, as in most sectors, product prices […]

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Color blindness: an anomaly of vision

4 janvier 2018
Reading time : 3 minutes

Color blindness affects nearly 8% of men worldwide. Despite the frequency of this visual disorder, it is still relatively unknown by the majority of French people. Did you know, for example, that there were several types of color blindness? We detail the causes and consequences of this anomaly. What is color blindness? Color blindness is […]

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