L'OL [MAG], "Eyes-Road demystifies EDI with a free alphabet book for opticians and their suppliers"

The Eyes-Road EEIG publishes an educational primer to support all professionals in the optical sector in the use of EDI and invite them to increasingly use this mode of communication among themselves.

No longer being afraid of EDI: this is the objective of the EDI Primer by Eyes-Road which, over 60 pages, explains all the terms, expressions and concepts used in data exchanges, from "delivery notice" to "paperless". Downloadable free of charge via a dedicated form on the EEIG website, but also available in hard copy on Amazon, this book hopes to "definitively demystify this awful acronym (which stands for electronic data interchange, editor's note) to further facilitate deployment, use and finally, the anchoring of EDI in the optics ”. It is intended for all players in our sector: opticians, suppliers, students… To date, it has been downloaded more than 400 times, by opticians in 39% of cases.

Its publication subscribes in the activist approach of Eyes-Road which, since its creation almost 20 years ago, has worked to convince professionals of the advantages of EDI on a daily basis: the EEIG organizes, for example, regular meetings with the sales teams of its supplier customers to familiarize them with the benefits of EDI; an assistance service has also been set up to help the 160 eyewear manufacturers who are members of the platform to design electronic catalogs; Eyes-Road also develops, for users of the IDDIC platform, webinars as well as video tutorials on various practical topics involving EDI, such as the method of distributing a catalog. In parallel, the EEIG is working on its visibility on social networks, where it brings together more than 4,800 subscribers.

Note that the IDDIC application developed by Eyes-Road is today the benchmark for storage and distribution OPTOLPP files (200 to date). By the end of the year, developments related to the platform's GDPR compliance will be completed, which will pave the way for it to achieve “Eyes-Road Compliant GDPR” status. To date, more than 16,000 opticians (including 14,300 in France) are connected to the platform, which has 266 members / customers (including 213 manufacturers). Between October 2020 and September 2021, some 11.5 million electronic orders were processed, which represents an increase of 19% compared to 2019.

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Article published on www.opticien-presse.fr on September 30, 2021.

Press relations: Vincent Lepape – v.lepape@eyes-road.com