We often hear about blue light and its harmful effects. In our screen-intensive societies, it has become essential to protect our eyes against this relatively new threat. Anti-blue light equipment has also flourished on the market in the optical sector. But another type of light would this time have benefits for the eye. This is […]
Read moreWe often hear about blue light and its harmful effects. In our screen-intensive societies, it has become essential to protect our eyes against this relatively new threat. Anti-blue light equipment has also flourished on the market in the optical sector. But another type of light would this time have benefits for the eye. This is […]
Read moreInfluencers , training centers, orthoptists…Several optical players have chosen to promote their work on Youtube. A brief overview. Optics on Youtube, an ideal platform to introduce yourself Very few independent opticians are present, in any case active on YouTube. This is especially the case for major brands and training centers. Among these, the chain of […]
Read moreThese days, we constantly hear about commitment from professionals. It is true that, in an increasingly competitive market, a good way to stand out is above all to offer something other than a product or service. But then, would being a committed optician simply mean having new marketing ideas? Or is it a way to […]
Read moreSport is becoming more and more important in our lives. And for good reason, its benefits are no longer to be proven. Apart from the physical and physiological aspect, it represents values of mutual aid and benevolence, self-confidence, serenity and well-being. It is also a sector of innovation and is one of the most attractive […]
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