Blog

Every year in many parts of the world (India, USA, Australia, UK, Canada, etc.), September marks a key moment for eye health: Myopia Action Month , an international initiative launched by Myopia Profile. This platform, founded by Kate Gifford, PhD, an Australian myopia specialist, is supported by major players in the sector: CooperVision, EssilorLuxottica, Johnson […]

What if your contact lenses could treat certain mental illnesses like depression? The idea seems far-fetched—and yet, it is now based on scientific results published in a leading international journal. In May 2026, a team of Korean researchers presented a contact lens capable of stimulating brain circuits involved in depression, without medication, surgery, or hospitalization. […]

In terms of data, swimming has long been the most "data-deprived" sport. A watch left in the locker room, an app on the phone at the poolside, and the impossibility of looking up without breaking your rhythm. In 2026, this is thankfully a thing of the past! Heads-up display goggles, bone conduction headphones, onboard AI, […]

Behind every Olympic podium, every Formula 1 corner, every Tour de France sprint, there are glasses. And behind those glasses, meticulously planned sponsorship strategies, colossal investments, and a battle for visibility that speaks volumes about the evolution of an industry… By 2026, optical and eyewear companies were present at virtually every major global sporting event. […]

For decades, the eyewear industry followed the relentless logic of globalization: offshoring to reduce costs and benefit from overseas expertise. Today, something is changing. Between geopolitical turmoil, consumer pressure for traceability, and the new customs realities imposed by the Trump administration, producing in Europe is once again becoming not only a value, but a strategy. […]