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Opticians: discover new ideas for after-sales service

17 octobre 2018

It's no longer a secret, many companies now say that after-sales service (SAV) is an essential lever of customer satisfaction and loyalty. According to a recent study, it is even one of the main levers of income generation and profits … to say that it is difficult to miss! This is a good time to […]

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Opticians: differentiate thanks to visagism advice

20 septembre 2018

Apart from the issues of comfort and correction, choosing a pair of glasses can be aesthetically complicated. It is well known, wearing glasses makes more serious or more extravagant, trendier or more mature. In short, the wearing of glasses contributes to your image, your pace, your emotions. Some opticians have understood and propose, to differentiate […]

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The optics of athletes: combine comfort and trend!

24 juillet 2018

With sunny days, sports practice tends to become widespread. In France, nearly 40% of the population practices at least one sport on a regular basis! As sports equipment is essential for a safe and enjoyable practice, optical equipment must adapt to several constraints. We offer a review of these and sector trends! Comfort in all […]

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Protect your eyes during the summer: how to advise your customers?

17 juillet 2018

Summer is here and with it, the preparations for the holidays. It's the rush on sunglasses! Of course, everyone knows that wearing quality solar is the first precaution, but not only! To protect your eyes , other tips are to be prescribed. Protect your eyes with vitamin A: to strengthen the retina Overexposure to sunlight […]

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View and food: how to advise your customers?

19 juin 2018

Everyone knows that a healthy and varied diet is essential for the proper functioning of our body. But did you know that certain foods are beneficial to eyesight , or even help fight visual disorders like AMD ? Here are some food tips to share with your customers to maintain good visual health ! Vitamin […]

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